Curriculum Vitae

PERSONAL DETAILS

Dr Ho Ree Chan

  • Senior Lecturer II

  • School of Management & Marketing
    Faculty of Business & Law
  •    03-5629 5665
  •   reechan.ho@taylors.edu.my

ADMINISTRATIVE DUTIES
(Role),(Level),(Duration)
  • Academic Advisor, Industry Immersion, Taylor's Business School, 26/03/2018 to present
ACADEMIC QUALIFICATION
(Qualification),(Institution)
  • PHD in Business & Management, UNIVERSITY OF SOUTH AUSTRALIA, Australia
  • Master Of Arts (Major In Business Admin), CAMPBELL UNIVERSITY, United States
  • Bachelor Of Science (Computer Science), CAMPBELL UNIVERSITY, United States
AREAS OF EXPERTISE
(Area)
  • Business Technology (Social Commerce)
  • Electronic Commerce (Online Shopping)
TEACHING
(Course Title),(Level of Study),(Institution),(Month/Year)
  • Supply Chain Management, Bachelor Degree, Taylor's University (03/2018)
  • Supply Chain Management, Bachelor Degree, Taylor's University (08/2018)
  • Internet Banking, Bachelor Degree, Taylor's University (08/2018)
  • Business Enterprise, Foundation, Taylor's University (03/2018)
  • Interactive and Digital Marketing, Bachelor Degree, Taylor's University (08/2018)
  • Research Methods, Bachelor Degree, Taylor's University (03/2018)
  • Research Methods, Bachelor Degree, Taylor's University (08/2018)
PUBLICATIONS
(Title of publication in APA style)
Book
2019
  • Ho, Ree C. (2019). Strategies and Tools for Managing Connected Consumers, IGI Global, Pennsylvania.
Book Chapter
2019
  • Ho, Ree, C. and Teo, Teck, C. (2019). Consumer Socialization Process for the Highly Connected Customers: The Use of Instagram to Gain Product Knowledge, pp. 1-19, in Ho, Ree C. (Ed.) Strategies and Tools for Managing Connected Consumers, 2019, IGI Global, Pennsylvania.
  • Ho, Ree, C. and Rajadurai, Kanesh, G. (2019). Live Streaming Meets Online Shopping in the Connected World: Interactive Social Video in Online Marketplace, pp. 130-142, in Ho, Ree C. (Ed.) Strategies and Tools for Managing Connected Consumers, 2019, IGI Global, Pennsylvania.
2018
  • Valaei, Naser. Rezaei, Sajad, Ho, Ree C., & Okumus, Fevzi (2018), Beyond Structural Equation Modelling in Tourism Research: Fuzzy Set Qualitative Comparative Analysis (fsQCA) and Data Envelopment Analysis, pp. 297-309, In Rezaei, S. (Ed.), Quantitative Tourism Research in Asia: Current Status and Future Directions, 2018, Springer.
2017
  • Rezaei, S., Sivasubramaniam, S. & Ho, R. (2017). Post-Purchase Apps Usage Attitudes: Revisiting Trust, Customer Satisfaction, and Loyalty of Apps Usage, in Rezaei S. (2017), Apps Management and E-Commerce Transaction in Real-Time, pp. 194-209. Post-Purchase Apps Usage Attitudes: Revisiting Trust, Customer Satisfaction, and Loyalty of Apps Usage, Pennsylvania.
2016
  • Ho, R. & Rajandram, K. (2016). The Influence of Social Media Data on Online Purchase: A Study of Relative Advantage of Social Commerce, in Lee, I. (2016), Encyclopedia of E-Commerce Development, Implementation, and Management, Volume 1, pp. 2039-2050, IGI Global, Pennsylvania.
2015
  • Ho, R. & Chua, H. (2015). The Influence of Mobile Learning on Learner’s Absorptive Capacity: A Case of Bring-Your-Own-Device (BYOD) Learning Environment, in Tang, S. & Logonnathan, L. (eds.)Taylor’s 7th Teaching and Learning Conference 2014 Proceedings, Holistic Education: Enacting Change, pp. 471-479, Springer, Singapore , DOI:10.1007/978-981-287-399-6-1
Article in Journals
2019
  • Ho, Ree & Shafiq, A. (2019). Promocode: An Examination of the Outcome Expectations in Shopping Apps. (SCOPUS-indexed) International Journal of Electronic Marketing and Retailing, in press
  • Ho, Ree C. and Cheng, Robin (2019), "The impact of relationship quality and social support on online shopping behaviour: an analysis of social media users’ selling intention.", (SCOPUS-indexed), International Journal of Internet Marketing and Advertising, in press
2018
  • Ho, R. & Rezaei, S. (2018). Social media communication and consumers decisions: Analysis of the antecedents for intended Apps purchase, Journal of Relationship Marketing, vol. 17, issue 3, pp. 204-228. DOI: 10.1080/15332667.2018.1492322. (SCOPUS-Indexed)
2015
  • Ho R.C., Chua H.K. (2015). Bring-your-own-device learning environment: A platform for enhancing student's learning ability and innovativeness. International Journal of Technology Enhanced Learning 7(2), pp.178-193 (ISI-Indexed)
2014
  • Ho R., Vogel D. (2014). The impact of social networking functionalities on online shopping: An examination of the web's relative advantage. International Journal of Business Information Systems, 16(1), pp.25-41 (SCOPUS-Indexed)
  • Premagowrie, S., Vanni, K., & Ho, R. (2014). Online Forum: A Platform that Affects Students’ Learning, International Journal of Social Science, Vol. 3, Issue 7, pp. 107-116.
RESEARCH PROJECT
(Project title),(Role),(Duration),(Level)
  • Travel Behaviour Modelling, Co-researcher, 2017 to 2020 (Taylor's University)
SUPERVISION
(Title of Thesis),(Name of Candidates),(Academic Level),(Role)
ONGOING
  • LIANG HUA  (Main Supervisor)
PRESENTATION
(Title),(Event),(Date Presented),(Organiser),(Level)
ORAL PRESENTER
  • The Impact of Social Networking Site on Online Shopping: An Examination of Relative Advantage, The Seventh International Conference of Global Academy of Business & Economic Research, 24/10/2011 to 26/10/2011, Global Academy of Business & Economic Research (GABER) (http://gaberic.org) (International)
AWARDS AND STEWARDSHIP
(Name of Award/Stewardship),(Award Category),(Awarding Institution),(Year Awarded),(Type of Award)
  • Vice Chancellor's Award , Education, Taylor's University, 2017 (Top Cited Researcher)
  • Best Paper Award, Conference, Florida A&M University, Tallahassee, 2011 (Best Paper Award)
COURSE ATTENDED
(Course Title),(Course Mode),(Date/Duration),(Level)
  • The Art & Science of Motivating Students, Research, 27/03/2017 to 28/03/2017
  • Maximising Learning through Collaborative Classroom (X-Space), Research, 10/03/2017 to 10/03/2017
  • The Great TIMeS is Now, Research, 09/03/2017 to 09/03/2017
  • Integrating Teaching with Research (TBS only), Research, 28/02/2017 to 28/02/2017