Curriculum Vitae


Dr Ruth Sabina Francis

  • Programme Director, Bachelor of International Hospitality Management (Hons) Programme School of Hospitality, Tourism and Events, Faculty of Social Sciences & Leisure Management Taylor's University, 01/01/2023 to present
  • Programme Director, Diploma in Hotel Management Bachelor Of International Hospitality Management School of Hospitality, Tourism & Events, Faculty of Social Sciences & Leisure Management., 01/09/2019 to 31/12/2022
  • Stream Co-ordinator - Rooms Division, Faculty of Hospitality, Tourism and Events, 01/05/2017 to 31/08/2018
  • Lecturer I, Faculty of Hospitality, Food & Leisure Management, 20/03/2013 to 17/02/2018
  • Doctor of Philosophy Hospitality Tourism, TAYLOR'S UNIVERSITY, Malaysia
  • Master of Philosophy, ANNAMALAI UNIVERSITY, India
  • MBA in Human Resources, ANNAMALAI UNIVERSITY, India
  • Bachelor of Science in Hotel Management, MADRAS UNIVERSITY, India
  • Train the Trainer, TAYLOR'S COLLEGE, Malaysia
  • Hospitality Management (Talents, Human Resources, Hospitality, Organisation Citizenship Behaviour, Rooms Division Management, Hotel Housekeeping)
(Course Title),(Level of Study),(Institution),(Month/Year)
  • Luxury Brand Management, Bachelor Degree, Taylor's University (08/2020)
  • Bachelor of Commerce in Tourism and Hospitality Marketing, Bachelor Degree, Curtin University, Malaysia (08/2020)
  • Entrepreneurship for Hospitality, Bachelor Degree, Taylor's University (08/2017)
  • Internship for Hospitality, Bachelor Degree, Taylor's University (08/2017)
  • Accommodation Operations (Theory and Practical), Bachelor Degree, Taylor's University (08/2017)
  • HOTEL PLANNING AND DESIGN, Bachelor Degree, Taylor's University (08/2017)
  • Organisation Behaviour and Practices, Bachelor Degree, Taylor's University (03/2017)
  • Service Quality Management, Bachelor Degree, Taylor's University (03/2017)
  • Rooms Division Management (Theory and Practical), Diploma, Taylor's University (01/2017)
  • Intercultural Management, Bachelor Degree, Taylor's University (03/2017)
  • MICE MANAGEMENT, Bachelor Degree, Taylor's University (08/2017)
(Title of publication in APA style)
Book Chapter
  • Francis, R. S., Anantharajah, S., Sengupta, S., & Singh, A. (2024). Leveraging ChatGPT and Digital Marketing for Enhanced Customer Engagement in the Hotel Industry. In Leveraging ChatGPT and Artificial Intelligence for Effective Customer Engagement (pp. 55-68). IGI Global.
  • Singh, A., Anatharajah, S., & Francis, R. S. (2023). Women’s empowerment within the tourism industry (2023rd ed., Vol. 01). IGI GLOBAL.
  • Francis, R., & Narayanan. E., (2020). Organizational Behavior Challenges in the Tourism Industry (pp. 284-304). Hershey, PA: IGI Global. doi:10.4018/978-1-7998-1474-0
  • Rana, V. (2017). TRENDS, ISSUES AND WOMEN IN HOSPITALITY AND TOURISM INDUSTRY. India: RET International Academic Publishing
Article in Journals
  • Francis, R.S. and Milton, T. (2024) ‘Emotional intelligence among female hotel employees and their impact in job performance’, International Journal of Public Sector Performance Management, 2024 Vol.13 No.3, pp.331 - 349 (SCOPUS-Indexed)
  • Mahusain, M. A., Nair, S. K. K. R., & Francis, R. S. (2023). Intrinsic and Extrinsic Factors Associated with Succession Planning and Management (SP&M) Process: A PRISMA Systematic Review. International Journal of Academic Research in Business and Social Sciences, 13(6), 661 – 677.
  • Francis, R. S., Anantharajah, S., & Palabiyik, J. U. (2022). Pandemic’s unprecedented impact and business continuity plan: A pandemic management framework proposal for the Malaysian hotel industry. Asian-Pacific Journal of Innovation in Hospitality and Tourism, 11(2), 155–165. (SCOPUS-Indexed)
  • Neethiahnanthan Ari Ragavan, Kandappan Balasubramanian and Ruth Sabina Francis (2021). “Rethinking the Learning Space to build 21st Century Learning Skills: Bringing Simulation-Based Gamification to the Hospitality Higher Education” (SCOPUS-Indexed)
  • Francis, R.S., Alagas, E.N. & Jambulingam, M. (2018). Emotional intelligence, perceived organisation support and organisation citizenship behaviour: Their influence on job performance among hotel employees . Asia-Pacific Journal of Innovation in Hospitality and Tourism, 7(2), 1–19. (SCOPUS-Indexed)
  • Sangaran.G., Francis.R.S., (2018). Managerial Staff Perceptions of Environmental Management Practices: A Preliminary Study from Kuala Lumpur Hotels. 3(1), 227-234.
  • Francis, R. S., & Alagas, E. N. (2017). Satisfaction towards Internship Programme and Future Career Development for students in the Private Higher Education Institutions : A Research Note. Asia Pacific Journal of Innovation in Hospitality and Tourism (APJIHT).6(2), 69-74. (SCOPUS-Indexed)
  • JayKumar, V., Balasubramanian, K., Kumar, J., Francis, R. S., & Sangaran, G. (2015). Hotel Career Perceptions of Final Year Hospitality Degree Students. Advanced Science Letters, 21(6), 1956-1959. (SCOPUS-Indexed)
  • Francis, R. S., & Sangaran, M. G. A CONCEPTUAL PAPER ON WORK FAMILY BALANCE IN THE HOTEL INDUSTRY: A MALAYSIAN PERSPECTIVE. International Journal of Arts and Commerce, 4(4), 97-102.
Article in Proceeding
  • Vinayaraj Mothiravally & Ruth Sabina Francis (2015), Informed decision making using sustainable indicators for the progressive growth of medical tourism in Malaysia
, ISSN: 2188-6903 – 2015 Official Proceedings.
Digital Media
  • The Unchartered Waters Ahead in the Hospitality Industry’ Taylors University, Malaysia, Concludes Webinar Series-Travelnewsy (2020)
(Project title),(Role),(Duration),(Level)
  • Sustainability of Community-Based Homestay in Selangor, Malaysia , Co-researcher, 2023 to 2025 (Taylor's University)
  • Mental Health Status & Interventions Among The Orang Asli Community in Selangor - Pilot Project, Co-researcher, 2023 to 2024 (Private)
  • Minimizing Environmental Impacts in Accommodation and Promoting Local Tourism in Malaysia: Economic Growth and Community Development: The case of Tadom Hill Resort, Selangor, Project Leader, 2023 to 2025 (Taylor's University)
  • Developing and validating a Sustainability Scale for hotels in Malaysian context , Co-researcher, 2021 to 2024 (National)
  • Gamification in Hospitality Management Programme: Application of Hotel Management Simulation Game in Developing 21st Century Competencies, Co-researcher, 2018 to 2021 (National)
  • Internal Reviewer for the PGRC 2021, 2021 to 2021 (Article in Proceeding)
  • 2nd International Conference organized by TEAM Phillippines , 2021 to 2021 (Conference Session Chair)
  • Internal Reviewer for the APJIHT Asia Pacific Journal of Innovation in Hospitality and Tourism , 2020 to 2022 (Article in Journal)
  • APJIHT: Asia-Pacific Journal of Innovation in Hospitality and Tourism- SCOPUS Indexed Journal, 2020 to 2022 (Article in Journal)
  • Techinal Session Moderator, 2020 to 2020 (7th International Conference on Arts and Humanity (ICOAH-2020))
  • Asia Euro Conference 2018, 2018 to 2018 (Abstracts)
  • e-Review of Tourism Research, a Scopus Indexed Journal, 2018 to 2021 (Article in Journal)
  • Session Chair for the 12th Asia Pacific CHRIE (APacCHRIE) Conference 2014 , 2014 to 2014 (Conference Presentation)
(Project title),(Organisation),(Duration),(Role),(Level)
  • Hospitality Customer Service Management - Executive Development Training Programme, Taylors University, 12/09/2019 to 12/09/2019, Trainer (Private/Industrial Sector)
  • RUEMZ HOTEL SECONDMENT AS MANAGER HOUSEKEEPING, RUEMZ HOTEL, 01/02/2014 to 31/12/2014, Manager (Private/Industrial Sector)
  • Certificate in Housekeeping Management - Managing Guest Room Cleanliness (CPE), Garden City Hotel, 01/09/2009 to 03/09/2009, Trainer  (Private/Industrial Sector)
  • Executive Certificate in Housekeeping Management - (CPE), RWG, Langkawi resorts, Port Dickson resorts, 04/08/2008 to 07/08/2008, Trainer (Private/Industrial Sector)
(Title of Thesis),(Name of Candidates),(Academic Level),(Role)
  • VO HONG SON  (Co-supervisor (Internal))
  • MAI KIM THOA  (Main Supervisor)
  • LIU SHUANG  (Main Supervisor)
  • YIN QIYANG  (Main Supervisor)
  • ZHU YU  (Co-supervisor (Internal))
  • ZHAN JUAN  (Main Supervisor)
  • LI QINGJIAN  (Main Supervisor)
  • WONG REINALDO JUDE AROMIN  (Main Supervisor)
  • HUANG TENG  (Main Supervisor)
  • TRUONG VIEN HUY  (Main Supervisor)
(Title),(Event),(Date Presented),(Organiser),(Level)
  • Efficacy towards Virtual Learning Environment and Graduate capabilities: A Covid19 panacea in technology-driven hospitality and business education., Taylor's Teaching and Learning Conference 2021, 14/10/2021 to 15/10/2021, Taylor's University  (University)
  • Emotional Intelligence among Female Hotel Employees and their impact on Job Performance, 11th International Conference On Emergence of New Business Practices For Growth, Competitiveness & Innovation, 28/12/2019 to 30/12/2019, Prestige Institute of Management & Association of International Business & Professional Management, Gwalior, India (International)
  • The Intercultural Organizations: Communication and Management-Perception, Awareness & Behaviour of Freshly graduated hospitality students , 8th International Conference on Business and Information "Exploring Disruptive Opportunities for Exponential Business Growth", 17/11/2017 to 17/11/2017, University of Kelaniya (International)
  • Mooc It - An Online Platform to learn Hotel Housekeeping operations, International Conference on Hospitality and Tourism, 20/01/2017 to 21/01/2017, Graphic Era University (International)
  • Perceived Organisation Support: It's mediating effect on the OCB and Organisation Performance among the employees of the hotel industry in Malaysia, 12th Graduate Research Colloquium , 06/12/2016 to 06/12/2016, School of Hospitality, Tourism and Events, Taylor's University (University)
  • Environmental Management Practices: Hotel Employee s perception in Klang Valley, Malaysia, Asia - Euro Conference, 09/11/2016 to 12/11/2016, Taylor's University (International)
  • Journey of MOOC creation in Hotel Housekeeping, IUCEL 2016, 02/09/2016 to 03/09/2016, Taylor's University - eLA Academy (International)
  • An empirical study on the working and living conditions with emphasis on the work family balance of the hotel industry personnel in Kuala Lumpur., 8th Graduate Research Colloquium 2014, 25/11/2014 to 25/11/2014, School of Hospitality, Tourism and Culinary Arts, Taylor's University (University)
  • Navigating the Information Maze: Strategies for Efficient Literature Search in Your Field and How to Review Literature Effectively, 21st Centruy Doctoral & Post Doctoral Research: Faculty Development Cum Workshop , 04/05/2024 to 12/05/2024, Research India Foundation -  (International)
  • Strategy in Hospitality Industry , Hospitality Course-related Webinar , 25/08/2021 to 25/08/2021, Department of Marketing, Faculty of Business, Curtin University, Sarawak  (National)
  • 2nd International Research Conference with the theme of Tourism Recovery Scheme for Sustainable Development in the New Normal, Tourism Educators And Movers of the Philippines 2nd International Research Conference, 10/07/2021 to 10/07/2021, TEAM - Philippines (International)
  • Open Education Resources - MOOCs Blended Learning, Flipped Learning , Developing Academic Leaders for Future : The Way Forward (Two Week Faculty Development Programme), 15/04/2021 to 27/04/2021, Guru Gobind Singh Indraprastha University, New Delhi in collaboration with Indian Council of Social Science Research Ministry of Education, Govt. Of India  (International)
  • Setting Direction in the Events Industry. , 2 Day International Hospitality and Tourism Virtual Conference, , 15/04/2021 to 15/04/2021, Gordon College of Hospitality and Tourism, Philippines  (International)
  • Tourism the Sunrise Industry- Unlocking 2021, International E-Conference , 08/10/2020 to 09/10/2020, St.Philomina's College, India (International)
  • Hotel Industry Comeback Strategy , Transformations in the Hospitality Industry: Moving Forward with New Business Opportunities , 14/05/2020 to 14/05/2020, School of Hospitality, Tourism and Events  (University)
  • MICE WILL RISE , Webinar on MICE industry insights , 06/05/2020 to 06/05/2020, University of Jammu, India  (International)
  • Talent Management and Retention in Hospitality Industry the role of Emotional Intelligence , The 10th International Conference On Hospitality & Tourism Management 2024 ICOHT - Diversification and Expansion of Tourism Products, 25/07/2024 to 26/07/2024, The International Institute of Knowledge Management (TIIKM) (International)
  • Advancing Sustainable Tourism: Stakeholder management and Collaboration , International Experts Forum Oman 2024 (IEF 2024), 21/05/2024 to 22/05/2024, University of Technology and Applied Sciences, Oman (International)
  • FUTURE HOSPITALITY LEADERS & DIGITALIZED INDUSTRY : WAY FORWARD, International E-Conference on Gen-Next Hospitality (IC-GNH)-2021- Fostering Research, Innovation and Entrepreneurship , 07/10/2021 to 08/10/2021, Institute of Hotel Management - Bhopal (India) (International)
(Name of Award/Stewardship),(Award Category),(Awarding Institution),(Year Awarded),(Type of Award)
  • Redesigning and Rethinking Curriculum , Education, Ministry of Higher Education, 2017 (Creativity)
  • Young Women Achiever , Education, Venus International Foundation, 2016 (Young Women Achiever for the contribution and achievement in the fiedl of hospitality)
(Linkages Description),(Organisation),(Duration of Involvement),(Level)
  • Ruemz Hotel as Manager-Housekeeping , Ruemz Training Hotel - Taylor's University , 01/02/2014 to 31/12/2014 (University)
  • Open Education Resources - MOOCs, Blended Learning, Flipped Learning, Guru Gobind Singh Indraprastha University in collaboration with Indian Council of Social Science Research Ministry of Education, Govt. Of India., 2021 to 2021 (Resource Person)
  • Resource Speaker- The International Hospitality and Tourism Conference , Gordon College, Olongapo City, College of Hospitality and Tourism Management, Phillippines , 2021 to 2021 (Resource Person)
  • Resource Person to speak on Careers in the Hospitality Industry for the International World Tourism Day 2020 organized by St.Philomina's College department of Hospitality and Tourism. , St.Philomina's College, India, 2020 to 2020 (Resource Person)
  • Guest Lecturer for the Students of Bachelor of Commerce in Tourism and Hospitality and Marketing (Double Major), Curtin University, Sarawak on the 27th August 2020, Curtin University, Sarawak Malaysia, 2020 to 2020 (Resource Person)
  • Faculty Exchange, Nicolaus Copernicus University in Torun, 2020 to 2020 (Resource Person)
  • Curriculum Restructure Panel Member for Bachelor of International Hospitality Management, Taylor's University, 2015 to 2016 (Resource Person)
(Contribution to Society),(Duration),(Level)
  • Into the Woods, Tree Planting at Taylor's University, 21/10/2016 to 21/10/2016 (University)
  • Green Hospitality , 04/04/2008 to 04/04/2008 (University)
(Course Title),(Course Mode),(Date/Duration),(Level)
  • MS ISO 9001:2015 Internal Quality Audit Training , Non research, 21/01/2020 to 22/01/2020 (University)
  • Teach Less, Learn More' Workshop, Research, 19/04/2017 to 19/04/2017
  • PD day 2 (TCHT Only), Research, 24/03/2017 to 24/03/2017
  • The Mindful Teacher: Emotional Intelligence & Leadership, Research, 17/03/2017 to 17/03/2017
  • Creative Instructional Videos with Videoscribe & Powtoon, Research, 24/02/2017 to 24/02/2017