Curriculum Vitae

PERSONAL DETAILS
ADMINISTRATIVE DUTIES
(Role),(Level),(Duration)
  • Senior Lecturer I, Faculty of Hospitality, Food & Leisure Management, 03/03/2011 to 01/03/2019
  • Teaching and Learning Cluster Leader, School of Hospitality, Tourism and Events, 04/12/2017 to 28/02/2019
ACADEMIC QUALIFICATION
(Qualification),(Institution)
  • Doctor of Philosophy (Management), KARPAGAM UNIVERSITY, COIMBATORE, India
  • MBA, BHARATHIAR UNIVERSITY, India
  • B.Sc in Catering Science & Hotel Management, BHARATHIAR UNIVERSITY, India
PROFESSIONAL MEMBERSHIP
(Organisation),(Role),(Duration),(Level)
  • Association of North America Higher Education International (ANAHEI), Member, Since 2017 (International)
  • Apple Distinguished Educators (ADE), Life member, Since 2015 (International)
  • Tourism Educators Association of Malaysia (TEAM), Member, 2014 to 2019 (National)
AREAS OF EXPERTISE
(Area)
  • Restaurant Services Innovations, Food and Beverage Operations, Oenology (Wine Studies), Hospitality Simulation, Restaurant and Hospitality Marketing,
RESEARCH INTEREST
(Research Area)
  • Service Innovation in the Hospitality Industry, Smart Marketing and Customer Acceptance model, Augmented and Virtual Reality, Innovation in teaching and learning and Hospitality Marketing and Operations
TEACHING
(Course Title),(Level of Study),(Institution),(Month/Year)
  • Fundamentals of Food and Beverage, Diploma, Taylor's University (01/2018)
  • Service Quality Management, Bachelor Degree, Taylor's University (08/2018)
  • Hospitality Application Simulation Exercise, Master Degree, Taylor's University (05/2018)
  • Food and Beverage Operations 2, Bachelor Degree, Taylor's University (08/2017)
  • Oenology, Bachelor Degree, Taylor's University (08/2017)
  • Hospitality Simulation, Bachelor Degree, Taylor's University (08/2017)
PUBLICATIONS
(Title of publication in APA style)
Book Chapter
2018
  • Joaquim D.S., Kandappan B. (2018) An Exploratory Study on the Role of Blended Learning Practices to Achieve Twenty-First Century Skills Among Culinary Students at University in Malaysia. In: Tang S., Cheah S. (eds) Redesigning Learning for Greater Social Impact. Springer, Singapore
     
2017
  • Balasubramanian K., Soeiro, J. D. & Garg, A. (2017). An Exploratory Study about Students Learning Capabilities in Today’s Pedagogic Trends based on Gender Differences. In V. Rana (Eds.) Trends, Issues and Women in Hospitality and Tourism Industry (pp. 56-61). Mehsana, India: RET International Academic Publishing
     
Article in Journals
2019
  • Haldorai, K., Kim, W. G., Pillai, S. G., Park, T. (Eliot), & Balasubramanian, K. (2019). Factors affecting hotel employees’ attrition and turnover: Application of pull-push-mooring framework. International Journal of Hospitality Management, 83, 46–55. (ISI-Indexed)
     
  • Balasubramanian, K. and Ragavan, N. (2019), "What are the key challenges faced by the Malaysian hospitality and tourism industry in the context of industrial revolution 4.0?", Worldwide Hospitality and Tourism Themes, Vol. 11 No. 2, pp. 194-203. (SCOPUS-Indexed)
     
2018
  • Balasubramanian, K., Fan W.M., Ramalingam, V. & Chai, V.S.H. (2018). The bubble drink industry in Malaysia: An empirical assessment of repurchase intention. Asia- Pacific Journal of Innovation in Hospitality and Tourism, 7(2), 103–119. (SCOPUS-Indexed)
  • Jain, J., Ponniah, L., Luaran, J., Balasubramanian, K. (2018). A Study on the Techno-Pedagogical Knowledge of Academics in a Malaysian Private University. International Journal of e-Learning in Higher Education, 4 (2), p.111- 144. [Indexed by MyCite]
  • Balasubramanian, K. & Krisnamoorthy, M. (2018). Going green: Eco- friendly food packaging used by Malaysian food truck entrepreneurs at the 29th SEA Games. [Special Issue]. Asia-Pacific Journal of Innovation in Hospitality and Tourism, 7, 95–105. (SCOPUS-Indexed)
     
2016
  • Soeiro, J. D., Balasubramanian K. (2016) Confucians in the 21st century skills: An educational study of the readiness of the students in today's pedagogic trends, Journal of Education and Social Sciences. 4 (2), 140-144.
     
  • Fukey, L. N., Kumar, J., Balasubramanian, K. (2016). Relationship Marketing a Proposed Term for Hotel Industry: A conceptual study. Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 8(1), 1-16.
     
2015
  • JayKumar, V., Balasubramanian, K., Kumar, J., Francis, R. S., & Sangaran, G. (2015). Hotel Career Perceptions of Final Year Hospitality Degree Students. Advanced Science Letters, 21(6), 1956-1959. (SCOPUS-Indexed)
     
  • K Balasubramanian, A Balraj, J Kumar. (2015). Customer Acceptance and Use of Smart Phone Apps (SPA) as a Marketing Mix Tool for the Restaurants: A Proposed Framework, International Journal of Managerial Studies and Research. 3 (5), 106-114
     
  • Balasubramanian K., Balraj A., Kumar J., Jaykumar (2015). Customer preference’s to select a restaurant through smart phone applications: An exploratory study. Advanced Science Letters 21(5), pp.1489-1493 (ISI-Indexed)
     
2014
  • Balasubramanian, K., Jaykumar, V., Fukey, L. N., & Thirugnanasambantham.(2014). Service Praxis using tablet personal computer (iPad Apps) - A proposed framework, International Journal of Scientific Knowledge. 5 (6), 20-28.
  • Jaykumar, V; Fukey, Leena Nitin; Balasubramanian, Kandappan (2014). Sustainable and dynamic " Tourism and Hospitality Curriculum" - an analysis of tourism education in South India, International Journal of Management and Social Science Research Review. 1 (2), 41-45
2013
  • Kandappan.B., Adalarasu Balraj., Souji G.Pillai (2013). A Proposed Framework on Paradigm Shift by using Tablet Personal Computer Apps in the Teaching and Learning Practices of the Hospitality Curriculum with reference to Food and Beverage Praxis: Journal Vidyawarta, 3 (2), 144- 147
Article in Proceeding
2018
  • Balasubramanian K., Neethiahnanthan Ari Ragavan. (2018). Personalization of Hospitality Service: Integration of Augmented Reality and Artificial Intelligence-6th International Conference on Hospitality and Tourism Management 2018.
2016
  • Balasubramanian K., Soeiro, J. D. (2016). Interactive Higher Education Classroom using Nearpod Application: A Proposed Framework., "Envisioning Tourism in 2050". - 6th Asia-Euro Conference on Tourism, Hospitality & Gastronomy.
2015
  • Kandappan B., A.Balraj. (2015) Malaysian Consumers’ Acceptance of Restaurant Marketing Mix Information through Smart Phone Applications: A Proposed Framework, COSTA 2015: The Second Conference on Sustainable Tourism and Hospitality in Asia, Japan
  • Joaquim D. Soeiro. & Kandappan.B. (2015). The Motivation Factors Behind Malaysian Consumer Choice in Drinking Wine, COSTA 2015: The Second Conference on Sustainable Tourism and Hospitality in Asia.
2014
  • Balasubramanian, K., Jaykumar, V., & Fukey, L. N. (2014). A study on “Student preference towards the use of Edmodo as a learning platform to create responsible learning environment”. Procedia-Social and Behavioral Sciences, 144, 416–422. doi:10.1016/j.sbspro.2014.07.311 (ISI-Indexed)
     
  • Jaykumar, V; Fukey, Leena Nitin; Balasubramanian, Kandappan (2014). Hotel managers perspective of managerial competency among graduating students of hotel management programme. 5TH ASIA-EURO CONFERENCE 2014 IN TOURISM, HOSPITALITY & GASTRONOMY, 144, pp.328-342 (ISI-Indexed)
     
  • Fukey, Leena Nitin; Issac, Surya Sarah; Balasubramanian, Kandappan; Jaykumar, V (2014). Service Delivery Quality Improvement Models: A Review. 5TH ASIA-EURO CONFERENCE 2014 IN TOURISM, HOSPITALITY & GASTRONOMY, 144, pp.343-359 (ISI-Indexed)
     
2013
  • Kandappan B., A.Balraj. (2013). A proposed framework on "Customer acceptance and use of Smart Phone Apps (SPA) as a marketing mix tool for the restaurants", Proceedings of 4th Asia-Pacific Business Research Conference.
2010
  • Kandappan.B. (2010). Eco-friendly practices in the Hotel Industry: Synergise green to gold, edited volume-II, 136-138.
RESEARCH PROJECT
(Project title),(Role),(Duration),(Level)
  • Exploring the H.I.D.E. (Healthy.Interactive.Dining.Experience) using augmented reality applications, Project Leader, 2018 to 2019 (Taylor's University)
  • Realigning the Higher Education E-Learning System for Disable Students' Usability , Co-researcher, 2018 to 2019 (Taylor's University)
  • Green Service Innovation Performance: An Exploration of Capabilities and Capacity Measures among Klang Valley Hotels of Malaysia , Co-researcher, 2018 to 2019 (Taylor's University)
  • Gamification in Hospitality Management Programme: Application of Hotel Management Simulation Game in Developing 21st Century Competencies, Co-researcher, 2018 to 2020 (National)
  • Virtual tourism in 3D virtual worlds, Co-researcher, 2017 to 2020 (Taylor's University)
  • Innovative technique in studying contextual eating behaviour, Co-researcher, 2017 to 2022 (Taylor's University)
  • Techno-pedagogical knowledge of lecturers in Taylor's University, Co-researcher, 2017 to 2018 (Taylor's University)
SUPERVISION
(Title of Thesis),(Name of Candidates),(Academic Level),(Role)
COMPLETED
  • The relationship between consumer innovativeness, innovative restaurant image, price fairness and gratitude towards consumer behaviour intention in the upscale restaurant: A proposed conceptual framework , Ms. Sejal Joshi , Master by Research  (Main Supervisor)
  • Influence of Destination Image and Tourist Satisfaction in Destination Loyalty, Mr. Harsh Sunil, Master by Research  (Main Supervisor)
  • CHINESE YOUNG GENERATION EMPLOYEES IN THE CRUISE INDUSTRY: MOTIVATION FACTORS CHOOSING CRUISE LINES, SHEN MENGDI, Master by Research  (Main Supervisor)
ONGOING
  • Mira Hartati Sanjaya Samijono, Master by Research  (Main Supervisor)
PRESENTATION
(Title),(Event),(Date Presented),(Organiser),(Level)
ORAL PRESENTER
  • Empowering learning space with augmented reality (AR) applications-a new immersive teaching & learning paradigm in education 4.0, Taylor s 11th Teaching and Learning Conference 2018 (TTLC2018): Transforming Curriculum: Empowering Learning for Life , 22/09/2018 to 23/09/2018, TED & Intellect of Taylor's University  (International)
  • Personalization of Hospitality Service: Integration of Augmented Reality and Artificial Intelligence, 6th International Conference on Hospitality and Tourism Management 2018, 14/09/2018 to 15/09/2018, The International Institute of Knowledge Management (TIIKM), Sri Lanka (International)
  • A Study on Kuala Lumpur Customer's Acceptance of Restaurant Mobile Applications (RMA) to Access Restaurant Information., 3rd Asia International Conference (AIC 2017), 09/12/2017 to 10/12/2017, University Teknologi Malaysia (UTM) & Academia Society & Industry Alliance (ASIA)  (International)
  • PAPERLESS GREEN TEACHING PRACTICES IN HIGHER EDUCATION SYSTEM USING NEARPOD APPLICATION, RISE 2017: National Seminar on Research and Innovation towards Green Living, 18/09/2017 to 18/09/2017, Politeknik Nilai, Negeri Sembilan, Malaysia (National)
  • Interactive Higher Education Classroom using Nearpod Application, "Envisioning Tourism in 2050". - 6th Asia-Euro Conference on Tourism, Hospitality & Gastronomy,, 09/12/2016 to 12/12/2016, Centre for Research and Innovation in Tourism (CRiT), School of Hospitality, Tourism and Culinary Arts, Taylor s University, Malaysia & Indian Institute of Tourism and Travel Management (IITTM), Gwalior, India. (International)
  • The Motivation Factors Behind Malaysian Consumer Choice in Drinking Wine, COSTA 2015: The Second Conference on Sustainable Tourism and Hospitality in Asia., 26/04/2015 to 28/04/2015, PRESDA Foundation, Japan (International)
  • Malaysian Consumers Acceptance of Restaurant Marketing Mix Information through Smart Phone Applications: A Proposed Framework, COSTA 2015: The Second Conference on Sustainable Tourism and Hospitality in Asia, 26/04/2015 to 28/04/2015, PRESDA Foundation, Japan (International)
  • Restaurant innovation in practice: An Exploratory study on Customer acceptance and use of Smart Phone Apps (SPA) in the restaurant marketing mix, 12th Asia Pacific CHRIE (APacCHRIE): Breaking Barriers Shifting Gears, 21/05/2014 to 24/05/2014, Taylor s University, Malaysia (International)
  • Hotel managers perspective of managerial competency among graduating students of hotel management programme, 5th Asia-Euro Conference on Tourism, Hospitality and Gastronomy, 19/05/2014 to 21/05/2014, Centre for Research and Innovation in Tourism (CRiT) School of Hospitality, Tourism and Culinary Arts, Taylor s University, Lakeside Campus, Malaysia (International)
  • Service Delivery Quality Improvement Models: A Review, 5th Asia-Euro Conference on Tourism, Hospitality and Gastronomy, 19/05/2014 to 21/05/2014, Centre for Research and Innovation in Tourism (CRiT), School of Hospitality, Tourism and Culinary Arts, Taylor s University, Malaysia (International)
  • A Proposed Framework on Customer Acceptance and Use of Smart Phone Apps (SPA) as a Marketing Mix Tool for the Restaurants , 4th Asia-Pacific Business Research Conference, 30/09/2013 to 01/10/2013, World Business Institute, Australia (International)
  • A Proposed Framework on Customer Acceptance and Use of Smart Phone Apps (SPA) as a Marketing Mix Tool for the Restaurants , 4th Asia Pacific Business Research Conference, 30/09/2013 to 01/10/2013, WBI World Conference, Australia (International)
  • A Proposed framework on paradigm shift by using Tablet personal computer apps in the teaching and learning practices of the Hospitality curriculum with reference to Food and Beverage praxis, 4th Asia-Euro Conference 2012 in Tourism, Hospitality and Gastronomy: The Way Forward: Exploring Multidisciplinary Approaches, 28/11/2012 to 01/12/2012, School of Hospitality, Tourism and Culinary Arts, Taylor's University In collaboration with University of Toulouse-Universit de Toulouse Le Mirail II (International)
  • Eco-friendly practices in the Hotel Industry, Synergise Green to Gold, 05/11/2010 to 06/11/2010, Nehru Group of Educational Institutions (International)
OTHERS
  • Factors influencing Millennials' Satisfaction of Caf Restaurants in Kuala Lumpur, Malaysia, 7th Asia Euro Conference 2018, 14/11/2018 to 17/11/2018, Taylor's University and ISTHIA (International)
  • Innovation is the key to success of business, 6th International Conference on Hospitality and Tourism Management (ICHOT) 2018, 14/09/2018 to 15/09/2018, The International Institute of Knowledge Management (TIIKM), Sri Lanka (International)
AWARDS AND STEWARDSHIP
(Name of Award/Stewardship),(Award Category),(Awarding Institution),(Year Awarded),(Type of Award)
  • Bronze Medal for the title: " Humanizing the Technology through Redefining Authentic Learning Environment in a Simulation-Driven World", Competition, International Islamic University of Malaysia, 2018 (Creativity)
  • Bronze Medal Title: Moving towards Borderless Classroom and Limitless Knowledge: Blending Skype, Nearpod and Quizizz Applications in the teaching and learning , Competition, Ministry of Higher Education, 2017 (Creativity)
  • EMAS Award, Education, Taylor's University, 2016 (Creativity)
  • Silver Medal Title: Integration of iPad and apps in Food and Beverage Service Praxis to create a new dining experience (Going i-restaurant) , Competition, Ministry of Higher Education, 2016 (Creativity)
  • Apple Distinguished Educators (ADE), Education, Apple Inc., 2015 (Creativity)
  • Silver Medal Title: Personalised Learning Environment (PLE): Nearpod App , Competition, Ministry of Higher Education, 2015 (Creativity)
ACADEMIC/TECHNICAL CONTRIBUTION
(Activity),(Organisation),(Duration),(Role)
  • Panellist for "THE-ICE 12th IPoE Forum 2018" with the theme of Creating Advanced Learning Experiences , International Centre of Excellence in Tourism and Hospitality Education (THE-ICE), 2018 to 2018 (Panellist)
  • 6th International Conference on Hospitality and Tourism Management 2018, Sri Lanka, TIIKM, 2018 to 2018 (Session Chair )
COURSE ATTENDED
(Course Title),(Course Mode),(Date/Duration),(Level)
  • TRENDS IN HOLISTIC EDUCATION SYMPOSIUM ASIA 2017 (THESA2017) RELEVANT TODAY READY TOMORROW , Non research, 09/08/2017 to 11/08/2017 (International)
  • Apple Distinguished Educators (ADE) Academy 2017, Non research, 06/07/2017 to 09/07/2017 (International)
  • PD day 2 (TCHT Only), Research, 24/03/2017 to 24/03/2017
  • Creative Instructional Videos with Videoscribe & Powtoon, Research, 24/02/2017 to 24/02/2017
  • HTCA PD Day 1, Research, 12/01/2017 to 13/01/2017
  • MOOC on MOOC, a Massive Open Online Course for Development, Non research, 01/09/2014 to 31/10/2014 (International)